It’s hard to go wrong with account-based marketing (ABM)
85% of marketers who have used it and measured their results after,...
Tags: Sales performance, Marketing performance, Account-Based Marketing
Sales is all about understanding your customers, and you might be surprised to hear that you’re overlooking one major aspect...
Attending a great networking event is only step one of a successful attempt to create new contacts. Once the event is over,...
Tags: Networking events, Sales performance, Contact data quality management,
If you measure a marketing activity’s value by how much companies are willing to invest in it, lead generation is clearly near...
Tags: Sales performance, Marketing performance, Lead Generation
A quality lead is a marketer’s dream.
These leads are easy to convert into paying customers and have the needs and budget to...
Tags: Sales performance, Marketing performance, Lead Generation
Because follow-ups take place outside of the well-understood context of networking events, some people find them difficult to...
Networking is usually thought of as a solo activity, but this isn’t always the case. 68% of companies use networking events of...
We all know that networking is an important part of being part of the working world; however, it may not always be easy to...
Tags: Networking events, Sales performance, Marketing performance
Networking events may occasionally seem like an outdated concept now that it’s possible to speak to anyone from anywhere at...
Tags: Networking events, Sales performance, Marketing performance
Networking events are a great way to extend your contact base and reach for greater success; 78% of start-ups cite networking...
Tags: Networking events, Sales performance, Marketing performance
Artificial intelligence, AI, isn’t just a science fiction concept anymore. This innovation has become the new trend in...
Tags: Sales performance, Contact data quality management, Marketing performance
Data is a shockingly underused resource in the modern business world. Despite the fact that most businesses collect it in some...
Tags: Sales performance, Contact data quality management, Marketing performance
When you are working on driving revenue growth, your efforts to bring your marketing and sales closer together has never...
Another event is coming up. You are getting ready to go and your entire focus is on how to network and make business...
“Acknowledge that if you do not change your method, you will get the same results, if not worse, if your competitors change...
Tags: Sales performance