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Networking events are professional functions that people attend in order to get an advantage in the business world, and you should never forget that. They are also social functions, so having happy guests makes the entire event more effective.
You’ve met with qualified leads at a networking event. Now what? If you don’t follow-up, all your effort during the event is wasted.
Networking events may occasionally seem like an outdated concept but there's no better way to start off a business relationship. Getting the right tools at your side is critical to making this happen, and there’s one in particular that you might be missing.
There are four specific things you should be doing at all networking events you attend if you want to maximize the benefits you get from them.
Here are five problems that you might face in networking events and how to avoid them
5 easy-to-do to catch up and stay in touch with your leads after a networking event
You already know that many of your marketing emails may never reach your subscribers' inboxes. There are some techniques you can use to make sure that your message reaches out to your leads through email marketing.
Email marketing is still the best way to reach your leads and customers, and here are some additional techniques that you can use to make sure your emails are well delivered. Here are techniques to help you reach out to your leads through email marketing
If you find yourself needing to improve business revenue, you might be surprised to learn that you can do so by paying more attention to contact data quality. This commonly overlooked culprit costs all businesses an estimated total of $9.7 million per year, but relatively few marketers, salespeople or business leaders are even aware of it.
With an average cost of 62% less than outbound marketing, it's clear why businesses are turning to inbound marketing to generate leads
Email marketing is a staple of every digital campaign, but not all marketers realize that it takes a diverse skill set to do it well. Did you know you could be losing millions of dollars every year to bounces?
There's no time to lose when you only have an average of 8 seconds to make your mark; delay, and you may lose a potential customer's interest. How can you overcome this obstacle? Focus on the right goals within your marketing: attracting, converting and nurturing leads.